Eternal Beauty is all about giving your old, unused, and expired makeup a second chance, not in a landfill, but as part of something truly meaningful. Every year, millions of makeup products end up rotting away in landfills, contributing to waste and pollution. So, I came up with the idea to encourage people to donate their makeup to morticians, who could use it to give the deceased a dignified farewell. 
While this is still a concept in the works, it’s an idea I’ve developed entirely on my own. 
From the strategy to the visuals, everything has been carefully crafted to showcase my skills. The images and videos were generated using AI platforms (gotta love technology), social posts were whipped up online, images were given specifications using multiple free websites, and finally, everything was pieced together on Canva. 
I may not have sent this idea out to the world just yet, but I’m proud to show it off as part of my portfolio, proving that I can turn a quirky, sustainable concept into something with a real purpose. 
who knew makeup could be this life-changing? Or afterlife-changing. (ignore that)

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